

Creative miinds are coming together
we develop, create,
and own
miind-blowing
brands

What’s our purpose? We are on a mission to redefine the old-fashioned way of creating consumer centric products. How do we accomplish it? Dominating our brands and products from the moment we imagine them to the second our consumers receive their final products. We own the complete control of our brands and products.
Our calling? To evolve creative ideas and expand them into major league ecommerce sensations. How do we accomplish it? We’re not afraid of hard work nor intensive operations: We fuel ourselves with consumer voices, and we design our products to wipe out their pain points. We double down to business even if it’s hard.
WHAT WE DO
We push ourselves to our limits constantly to not only meet our consumers’ needs, but also to run-over them… If we do our “chamba” in an extraordinary way, we’ll overcome their expectations.
We’re not a conglomerate of acquired brands, and we don't want to become one. We’re are very passionate about creating brands from scratch, and we want to continue doing so.
We’re brand builders, that's how we describe ourselves. We compose, manage, and own everything in Miind: R&D, manufacturing, Branding & Design, MKT & Advertising, Sales, and customer service... For each and every brand we create. It’s hard? Yes. Do we accept the mission? Of course. After years of experience gained by working at the business, we learned the best way to do so is by taking control in each and every part of the process to make it great.

OUR DNA
We're a House of Brands!
Miind is home to numerous CPG/FMCG brands, each independent of one another, each with its own target, unique selling proposition, branding, and advertising strategy.
Every brand is born with an exhaustive previous research process. Non of our products are approved without a disruptive pain point breaker. After finding premium ingredients, our R&D team handcrafts our miind-full formulas, and Branding & Design boost the packaging experience. But the magic doesn't stop there: We have designed an extra lean supply chain that starts with an MVP, and continues to scale to any number of units demanded by our consumers! At the same time, an all-powerful AI based machine, guarantees Awareness & Customer acquisition in every launch. Mission accomplished!
Our promise is to create miind-full brands: All of our products prioritize real performance that secure major customer lifetime value.
Miind-blowing process
Miind-full brands
miinders
MEET THE



Jaime M.
Co-Founder & CGO
Carlos Z.
Co-Founder & CIO
Daniel T.
Co-Founder & CMO

Julio O.
CFO & Admin.

Jon
POS Execution

Pedro C.
Strategic Offline Director

Dany C.
R&D Skin Care

Gabriela
R&D - Suplements

Nancy
R&D - Nutrition & Wellness

María Paula V.
R&D - Personal Care

Alan A.
WOW Design & Packaging

Andrea O.
MKT & D2C Execution

Lizzie L.
USA Business Director

Let's get to
know each other!
D2HONESTY SAPI DE CV (Miind was formerly known as D2Honesty)
Prolongación Paseo de la Reforma 1015 Col. Desarrollo Santa Fé, Alcaldías Cuajimalpa y Álvaro Obregón
Ciudad de México C.P 05348
